New Bridgevine Program Helps Marketers Drive Online Sales with Bundled Offers

Nothing motivates a consumer better than “free” or “discounted” products. However, “free” doesn’t make a compelling business model for advertisers unless they sell multiple items or obtain a recurring customer… until now. Bridgevine’s new Bundling Module is layered onto its AMP (Acquisition & Merchandising Platform) technology and enables multiple advertisers to sell complementary products and services during a customer’s online shopping experience.

“There’s no denying the marketing power of bundles”
This smart technology provides discounts or free services through multi-advertiser bundles. Bridgevine has several live campaigns including free netbooks with triple play services from a national cable company; discounted MP3 players with music download subscriptions; free anti-virus software with home networking equipment; and discounted DVD players with DVD rental service. Bridgevine is a leader of customer acquisitions and has facilitated more than 8 million transactions and more than $1 billion in revenue to more than 140 advertisers.

“Bridgevine has assisted many service companies with their online customer acquisitions over the past six years,” says Vinny Olmstead, CEO of Bridgevine. “During that period, we have conducted extensive customer research and determined that there is a great market to combine services such as high-speed Internet with products like laptops, routers, and more. For example, we created a program with a leading communications provider to offer a free ASUS Eee PC Notebook for subscribing to their triple play bundle. The program was a great success, giving the product and service advertisers incremental sales, while the customer received a great, exclusive discount. Bridgevine offers a one stop, turn-key solution for advertisers, including creative development, online marketing, customer service, order processing, rebate fulfillment, and more.”

“There’s no denying the marketing power of bundles,” Olmstead continues. “You need only look at the mobile phone industry to see how consumer sales are driven almost exclusively by bundles. Now, any product or service marketer can heat up sales with unique and highly valued offers that will make consumers leap at the opportunity to buy.”

Companies interested in Bridgevine’s new merchandising program should go to www.Bridgevine.com

Bridgevine Ranked On Inc 5000 for Fourth Straight Year

Bridgevine Inc. a leading Internet marketing company, today announces their ranking on the Inc 500/5000 list of the fastest growing privately held companies for a forth-straight year, two of which fell within the top 500. Of the more than 18,300 companies that have made the Inc 500/5000 since 1982 Bridgevine joins an elite group of only 1,384 or 7.4% that have made the list four consecutive times. The list represents the most comprehensive look at the most important segment of the economy—America’s independent-minded entrepreneurs.

“The leaders of the companies on this year’s Inc. 5000 have figured out how to grow their businesses during the longest recession since the Great Depression,” said Inc. president Bob LaPointe. “The 2010 Inc. 5000 showcases a particularly hardy group of entrepreneurs.”

“It’s thanks to our incredible team and our commitment to generating exceptional results for our clients that has gotten us to where we are today.” states Mickey Smith, Bridgevine President and COO. “The company’s continuous improvement in conversion rates due to marketing optimization and superior technology, our growing base of affiliate distribution partners, the scaling of technical and marketing investments with select advertisers and the expansion into adjacent categories such as entertainment, banking, wireless and utilities are important factors contributing to the continued growth and success of Bridgevine”.

Despite the fact that most of this year’s measuring period of 2006-2009 took place during the latest recession, aggregate revenue among the companies on the list actually increased to $321.6 billion, up more than 50 percent from last year. The effects of the recession are seen, however, in the median three-year growth rate, which dropped to 96 percent from last year’s 126 percent. This year’s Inc. 5000 employ a record 1.4 million people, up from one million on last year’s list. With unemployment remaining stubbornly high, policymakers and business leaders will do well to look to the Inc. 5000 companies for fresh ideas on achieving growth and creating jobs.

Bridgevine Names Mickey Smith President and Chief Operating Officer

Bridgevine Inc. announces the promotion of Mickey Smith from Chief Operating Officer to President and Chief Operating Officer.

Mr. Smith has over 23 years of successful management experience in competitive, customer-driven environments. Mr. Smith’s expertise in developing systems and controls that deliver the highest levels of customer service has benefited Bridgevine’s goal of becoming the premier online marketing company for services and products

“As COO for the past 3 years Mickey has been instrumental to the growth and success of Bridgevine,” states Vinny Olmstead, CEO of Bridgevine. “This promotion formalizes Mickey’s expanded responsibilities and represents a commitment to our customers which has always been his focus.” “Mickey will continue to focus on internal operations as the “voice of the customers” and by providing world class service to our impressive list of advertising clients.”

“Our goal is to anticipate the needs of our customers by continually expanding our platform and offering top quality services”, states Mickey Smith.

Bridgevine Expands Its Optimized Comparison Shopping Portfolio for Home and Digital Services

Bridgevine Inc., a leading online performance marketing company, today announced that it signed a strategic relationship with Cox Communications, the country’s third-largest cable TV provider, giving Bridgevine integration with the top seven multisystem cable operators (MSOs) in the United States.

As an external lead generation engine, Bridgevine delivers incremental, high-quality customers with a strong activation rate. Bridgevine utilizes its proprietary network of e-tail sites and marketing programs to bundle its partners’ catalog of products, connect consumers with high-value offers and generate order acquisition.

Bridgevine’s breadth of experience and longstanding success as a customer generator for the nation’s leading MSOs enables the company to tailor its unique online marketing platforms, targeting the highest quality customers through its proprietary e-tail channels.

“Adding Cox Communications to our portfolio fuels Bridgevine’s already strong growth, supporting our industry leading marketing optimization and comparison shopping service for home and digital services,” says Mickey Smith, President and Chief Operating Officer at Bridgevine. “Not only do we now service almost the entire U.S. cable market, but we provide consumers and distribution affiliates with a more diverse menu of services. We are thrilled to welcome Cox and believe this relationship speaks to the quality and reliability of our services, while fueling the continued growth and success of Bridgevine.”